Zara Entertains Millennial Shoppers With Augmented Reality App

Zara Entertains Millennial Shoppers With Augmented Reality App

Zara has decided to take aim at Millennial shoppers with their new augmented reality displays. The Spanish fashion retailer, founded in 1975, is owned by the world’s largest apparel retailer, Inditex. The company, which grosses approximately $9 billion annually, has...